MCA AT CANNES LIONS 2024

The Cannes Lions International Festival of Creativity is done and dusted for another year and, as last year, proved to be a successful week for MCA as Content Sponsors of the LBB & Friends clubhouse and beach.

Highlights included two high profile panel debates on key topics ‘Sustainability – At What Cost’ and a core theme of the festival ‘The Business of Creativity’.

Sir John Hegarty was part of a panel that represented clients, production facilities and the agencies for the discussion on ‘The Business of Creativity’. The panel shared their experiences, knowledge and requirements on where the art of  ‘creativity’ needs to sit in today’s production world.

Hear Sir John’s thoughts on where an agency’s starting point should be when offering a client branding advise.

PRODUCTION NET ZERO

At MCA we are committed to providing all our clients with carbon net-zero production solutions by 2025, setting a new industry standard.

It’s an ambitious target and to reinforce our dedication, we have partnered with Ad Net Zero.

Want to know more about how MCA are driving sustainability for our clients…

MCA awarded EcoVadis Bronze medal

MCA has been awarded an EcoVadis Bronze medal. This result places MCA among the top 35% percent of companies assessed by EcoVadis in the past 12 months.

This is your fix for everything innovative in advertising production.

On each episode MCA’s founder and CEO Pat Murphy speaks to the movers and shakers who are driving the agenda and shaping the world of production for the future.

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DISRUPTION

Everyone claims to be “disruptive” but at MCA, we do things differently. If they’re all “disrupting”, then we’ll disrupt the disruption. We help our clients take advantage of all opportunities, doing things they’d never thought possible. We show them how to think and act more creatively, to embrace change and enjoy challenges. We build trust through recognising our clients’ needs and meeting them. That’s how we get results our clients expect.

INNOVATION

“Good enough” is never good enough for us. We believe our clients can always do better – creatively, operationally and financially – and it’s our constant innovation that empowers them. Whether we’re finding high-quality, low-cost shooting locations, developing new technology, establishing more efficient production models or building our executive production offering, we present a unique combination of creative thought and commercial thinking.

TRANSPARENCY

We are transparent by design. It’s part of our DNA to provide full spend and activity, regardless of size, location or complexity of the project. We provide full details of all activity and expenditure, whatever the size or complexity of the project. Our Control Room platform can track, identify and optimise every last cent of any budget. We’re never afraid to ask awkward questions because those questions lead to answers, and those answers lead to results.

75%

Markets

Every year, MCA work with clients in over 60 markets across the globe: from Argentina to New Zealand, from South Africa to Norway, Egypt to Japan.

200%

Consultants

We have consultants who work in every conceivable location to meet the needs of local or regional clients, in all manner of production activities.

135%

Clients

We have clients in all four corners of the world, from major brands to small local advertisers, across every geography in every conceivable sector.

INSIGHTS

An International Footprint

Client testimonials