MCA’s Glykeria Antonaki nominated – Women in Green Business Awards 2024
Glykeria Antonaki, MCA’s Purpose & Product Lead has been shortlisted in the ...
01 October, 2024 No commentMCA have released the latest version of their industry leading marketing production spend management platform Control Room. This provides control and visibility of all production spend around the world giving brands and agency partners reporting and insights 24/7 on each ‘live’ production along with comprehensive data analytics across all campaigns enabling future decision making and planning.
At MCA we are committed to providing all our clients with carbon net-zero production solutions by 2025, setting a new industry standard.
It’s an ambitious target and to reinforce our dedication, we have partnered with Ad Net Zero.
Want to know more about how MCA are driving sustainability for our clients…
The Cannes Lions International Festival of Creativity is done and dusted for 2024 and proved to be a highly successful week for MCA…
and we will be back in 2025!
Highlights of 2024 included two high profile panel debates on key topics ‘Sustainability – At What Cost’ and a core theme of the festival ‘The Business of Creativity’.
Sir John Hegarty was part of a panel that represented clients, production facilities and the agencies for the discussion on ‘The Business of Creativity’.
Meet the whole panel and hear what they had to say in Season 3, Episode 7 of MCA’s ‘Prodcast’ series.
This is your fix for everything innovative in advertising production.
On each episode MCA’s founder and CEO Pat Murphy speaks to the movers and shakers who are driving the agenda and shaping the world of production for the future.
Everyone claims to be “disruptive” but at MCA, we do things differently. If they’re all “disrupting”, then we’ll disrupt the disruption. We help our clients take advantage of all opportunities, doing things they’d never thought possible. We show them how to think and act more creatively, to embrace change and enjoy challenges. We build trust through recognising our clients’ needs and meeting them. That’s how we get results our clients expect.
“Good enough” is never good enough for us. We believe our clients can always do better – creatively, operationally and financially – and it’s our constant innovation that empowers them. Whether we’re finding high-quality, low-cost shooting locations, developing new technology, establishing more efficient production models or building our executive production offering, we present a unique combination of creative thought and commercial thinking.
We are transparent by design. It’s part of our DNA to provide full spend and activity, regardless of size, location or complexity of the project. We provide full details of all activity and expenditure, whatever the size or complexity of the project. Our Control Room platform can track, identify and optimise every last cent of any budget. We’re never afraid to ask awkward questions because those questions lead to answers, and those answers lead to results.
Every year, MCA work with clients in over 60 markets across the globe: from Argentina to New Zealand, from South Africa to Norway, Egypt to Japan.
We have consultants who work in every conceivable location to meet the needs of local or regional clients, in all manner of production activities.
We have clients in all four corners of the world, from major brands to small local advertisers, across every geography in every conceivable sector.
Glykeria Antonaki, MCA’s Purpose & Product Lead has been shortlisted in the ...
01 October, 2024 No commentFor a second year MCA has been shortlisted for the Campaign Ad Net Zero Awards 2...
27 September, 2024 No commentPat Murphy, MCA Founder and CEO; Cannes has finished and it’s been the mos...
24 June, 2024 No comment